When looking for software to run your online business two popular options that often get mentioned are SamCart and ClickFunnels.
Throughout this article, I am going to compare SamCart vs ClickFunnels to see which platform is best for you.
I will be comparing their features and putting them to the test.
SamCart is one of the most popular shopping cart tools on the market.
It was founded in 2014 by Scott Moran who created it to help businesses optimize their shopping cart experience to increase their conversions.
ClickFunnels on the other hand was also founded in 2014, by Russel Brunson.
Since then, it has become the most popular sales funnel builder with over 150,000 active users.
It’s known for offering a huge number of great features all in one dashboard.
The customers also love Russel Brunson and the ClickFunnels team for how much marketing educational material they provide.
Why SamCart Is Preferred Over ClickFunnels
Now, overall the main reason why SamCart is preferred over ClickFunnels is that it’s a dedicated shopping cart tool.
This means the shopping cart feature has received more attention than ClickFunnels’ which means it has a couple of advantages.
For example, abandoned cart management is a little more advanced. The same goes for the tools to help you increase conventions.
But, other than that, ClickFunnels has superior features.
Below, I have outlined the reason why you might prefer SamCart over ClickFunnels.
Why ClickFunnels Is Preferred Over SamCart
ClickFunnels is an all-in-one funnel builder. It has tons of additional features that SamCart doesn’t have.
For example, built-in email marketing software and the capability to create a membership site funnel. SamCart simply does not have this feature.
Additionally, ClickFunnels has a bigger community and more marketing material such as how sales funnel works, traffic, stories, and offers, which are important for a successful online business.
They even have free courses that are designed to help you be successful using the software such as the Funnel Hacking Secrets and Secrets Masterclass.
Plus, ClickFunnels also has more integrations, despite having more features.
This means it’s much easier to get all of the features you need to set up your online business.
Here’s a recap of why you might prefer ClickFunnels over SamCart.
If you would want these features with SamCart, you would have to buy 3rd party software which would come at large additional costs.
Main Difference Between SamCart And ClickFunnels
Although the core offer of SamCart and ClickFunnels might seem similar, there are major differences between them.
Below, I have outlined the major difference to help you get a better understanding of which software is better suited for your business.
Onboarding And User Interface
ClickFunnels has a much better onboarding process. When you signed up, you get to call a support team member who will walk you through setting up a funnel.
Additionally, if you are on the platinum plan, there are also weekly Funnel Hack-A-Thon’s where you can get help creating and launching your first high converting funnel.
The User interface inside of ClickFunnels is much easier to use. It’s simple and designed to be beginner-friendly, whereas SamCart can be a little overwhelming.
In terms of templates, ClickFunnels has a marketplace where you can always download more.
This means, you won’t be running out of templates, as there are always more available to you.
You can also sell your own templates on this marketplace, which is pretty cool. ClickFunnels also has over 100 templates built-in.
SamCart on the other hand has pre-designed templates for landing pages and checkouts. There aren’t as many as in ClickFunnels, and there isn’t a store with more available. But they are fully customizable, so it’s not too bad.
SamCart does have more templates for the checkouts, as that is their main focus.
But overall ClickFunnels has more templates.
Build-In Email Marketing Tool
ClickFunnels platinum plan comes with a built-in email marketing tool (Actionectics), whereas SamCart doesn’t.
This is quite a big difference because you’ll have to pay at least an additional $49 per month with SamCart to get an autoresponder.
Plus, it’s also nice to be able to manage all your email marketing campaigns, from the same place you manage your funnels.
And, ClickFunnels doesn’t increase the cost based on how many contacts you have, while most other pieces of email software do.
This means you’ll save lots of money if you are building a huge email list. This is a big plus point for ClickFunnels.
Membership Site Creation
ClickFunnels has a membership site builder, whereas SamCart doesn’t.
This means if you are looking to build a membership site and you want to use SamCart, you’ll have to go for additional integration.
If you are looking to build an online course or something similar, you would need this feature. This would also usually cost you at least $49 per month, if not more.
With ClickFunnels, this is built-in and you won’t need any other tools. But, with SamCart, you will have to pay for an additional 3rd party tool.
Create Funnels And Pages
In terms of the capability to create types of funnels and pages, SamCart only offers very basic 1-page funnels.
However, ClickFunnels lets you build many different types of pages and funnels.
For example, the webinar funnel, product launch funnel, video sales funnel, fishbowl funnel, and loads of others.
SamCart doesn’t quite match this capability. It only allows you to build very basic landing pages and of course, the checkouts.
Other than that, it doesn’t have the same options as ClickFunnels.
So, it’s another plus point for ClickFunnels.
Capability To Share Funnels
ClickFunnels gives you the ability to share funnels, but SamCart doesn’t.
This is quite an important feature as there are so many ways you can use this.
With such an incredible feature, you can sell your funnels and share them with a click of a button.
Or, you can share your funnels with your clients, team members, and friends without having to build the funnel from scratch.
SamCart doesn’t have this ability, so it would be quite hard to share your funnels.
You would have to give your clients or whoever you want to share the funnel with access to your SamCart account which would leave security risks and would be annoying in general.
So this is another big point for ClickFunnels.
Lead generation is another aspect in which both these tools differ.
ClickFunnels has much more advanced options, as you are able to build different types of lead funnels.
It also has more options for pop-ups to help you capture email address.
SamCart does have basic options for pop-ups, but they aren’t quite as comprehensive as ClickFunnels.
In addition, ClickFunnels give you more lead generation funnel templates which also makes generating leads with ClickFunnels a little easier.
The forms you create in ClickFunnels can also be embedded in other sites to help you collect leads’ data.
Affiliate management tool
Both SamCart and ClickFunnels (Backpack) have an affiliate management tool. It allows you to recruit and manage your affiliates directly from either software.
They are very similar, but SamCart’s affiliate center is a little more advanced, as it gives you more features. For example, it makes it easy for you to contact the top affiliates.
ClickFunnels’ affiliate reporting is fairly basic, while SamCart’s is more robust. For this reason, it’s a small win for SamCart, although the difference is not huge.
The customer support for SamCart is fairly basic, as they only provide email support. ClickFunnels’ support varies based on which plan you are on.
If you are on the basic ClickFunnels basic plan you will get access to the standard support team. This will be a slow live chat and email ticketing support.
However, if you are on the ClickFunnels premium plan you will get access to the priority support which is fast live chat & ticketing.
But, even on the basic plan, ClickFunnels provides more support than SamCart. So, it’s another win for ClickFunnels.
Should You Choose SamCart Or ClickFunnels?
If you’re not quite sure which software is best for your business, take a look below.
I explained who SamCart and ClickFunnels are best for, so it will help you make an informed decision.
Who Should Use SamCart And Why
SamCart is a great option for businesses that are looking for a shopping cart tool and advanced abandon cart management.
For example, if your business already had a funnel, and just want to optimize the checkout experience, then SamCart will be the right option for you.
This would also help you save some money as it’s a little more affordable. If this is the case, ClickFunnels may seem a little overkill.
Who Should Use ClickFunnels And Why?
ClickFunnels is for those who want to build and scale an online business using just one platform.
Ideally, ClickFunnels is for you if you are:
- Agency or Freelancer
- Selling Information Products
- Ecommerce store
- Coaches or Consultants
- Network marketer
- Blogger or Affiliate marketer
- Small and Local Business owners
Plus, ClickFunnels comes with so much more than just software to build your online business.
It’s packed with sales and marketing material and a strong community to push you towards your goals, and build your online business.
If that is something you would like to be a part of, it would make sense to go for ClickFunnels.
Pricing Plan Comparison: SamCart vs ClickFunnels
Now let’s compare the pricing plans of SamCart and ClickFunnels to see which one offers better value for money.
SamCart $49 Plan vs ClickFunnels $97 Plan
On the lowest plan, SamCart is slightly more affordable at $49 per month compared to ClickFunnels $97 per month.
But keep in mind, ClickFunnels’ $97 per month plan also comes with webinars and membership site funnels, as well as the marketplace and loads of other features.
So, the additional $50 would be justified because, with SamCart, you would still have to purchase a lot of other software to do what ClickFunnels does.
That being said, SamCart’s lower plan pricing has the affiliate management tool, while ClickFunnels’ $97 per month plan doesn’t.
SamCart $199 Plan vs ClickFunnels $297 Plan
On the higher plan pricing, SamCart is a little more affordable at $199 per month, compared to ClickFunnels’ $297 per month.
At this pricing point, ClickFunnels comes with a lot more features on this plan.
With the ClickFunnels platinum plan, you will get access to the email marketing feature too.
Plus, you will also get access to Funnelflix and the daily virtual live Hack-A-Thon which are live stream coaching sessions to help you build high-converting funnels.
With SamCart, you will still have to buy a membership site builder, webinar software, and autoresponder to make it work like ClickFunnels. And that would cost you more than $100 per month.
So, ClickFunnels $297 plan has better value, because you get a lot more features. If you need those features, it would make sense to go for ClickFunnels.
Integration Option SamCart vs ClickFunnels
Let’s find out the types of external software and applications that both platforms capable to integrate with.
ClickFunnels is capable of integrating with the major autoresponders, payment gateway, and some other automation applications such as below:
As you have seen throughout this in-depth comparison post, there is a pretty clear winner…
It comes with a lot more features like email marketing, webinars, and membership sites.
Plus, it also has a stronger community and more educational material to help you achieve your goals.
SamCart on the other hand is a great checkout software, but that’s about it.
ClickFunnels gives you all the tools you need to build and scale your online business.
It’s quite hard to compare these platforms. If you would like SamCart to do what ClickFunnels does, you would also have to buy various other pieces of software.
So, overall the winner is Clickfunnels. But, SamCart is also a pretty solid option that is worth considering.
Calvin Lim is a professional blogger and founder of TheCalvinLim.
He enjoys helping others learn about various internet marketing tools and dedicated to helping people achieve success online.